So here’s the thing, I love technology and use it in my everyday life.
I advocate innovation and get excited by conceptual geekery.
I have a real life and a social media enabled life – I call it an outlet for my constructed self.
I Tweet, I blog, I Facebook, I download shiney iPhone apps with a core function and imperative to enhance my life/make my life easier.
I admit that I am dazzled by marketing spin, even though as Creative Director of an agency, marketing + spin + the consumer is my business.
A few things have struck a chord recently:
1. My folks managed to get rid of their old kitchen and appliances purely by word of mouth and cards in their local post office.
2. During a recent trip to Sydney, I wanted to avoid data roaming charges and my mobile provider suggested I buy a map – initially I guffawed at such an idea but once there, map in hand, it was really quite fun
3. I recently tweeted that it was fun to hang out with friends who don’t ‘do’ social media and don’t have iPhones, what surprised me is how many people replied, agreeing that it was indeed refreshing or to simply swap anecdoatal tales of two worlds colliding and how funny it is
4. Having enjoyed a summer holiday in Kefalonia with the aid of a large paper map, I have since posted the map (via snail mail) to a friend who was heading to Kefalonia – she benefitted from my notes on the map which included pebble coves I discovered, restaurants in and around Fiscardo which I visited, where to turn off for certain attractions and notes in how to approach roundabouts when in Greece (I’m still trauamatised) and which bits of road the goats hung out on
A very dear friend of mine advocates the notion of ‘voluntary simplicity’, I used to raise an eyebrow but now I think i’m just a bit late to the party. He’s on to something.
Whilst the simply life can be a good and nostaligic life, I like the balance and choice that tech brings to the party.
I’m not about to ditch my love of ‘enabling’ tech and connectivity rituals – I can’t, I’m a junkie, I’ve gone too far down the road to find a turning point. I really like this route most of the time. Truely.
Howerever…
What I am going to do more of is re-embrace the low-fi life – I’m not talking about leaving a crumb trail next time I go exploring or redoscovering the art of letter writing (please, that’s a whole other post!).
I’m simply talking about remembering that I have a choice in how I approach everything and sometimes it’s fun to be lost in a strange city with rain-splattered map – not being able to speak the lingo and wandering into an unknown rustic cafe only to discover the most amazing food, likewise, when you have a tiny window in which to meet a friend before she catches a train to the other side of the country and you both fancy a cheap Thai feast in Holborn, then I will choose tech to enable the night to go to plan and to time.
In conclusion then, for me – tech is a tool for when you need it, yes it can enhance and connect you in ways you never imagined were possible but without a balance, tech can dampen your sense of adventure and fun.
Why pretend to swing a hula hoop via a games console when you can go and buy one and have some real fun?
Don’t get me started on the notion of exercising via a games console…
Go. For. A. Run.
(In.The. Mud.)















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